Terms of Use
1. Introduction and Acceptance
These Terms of Use ("Terms") constitute a legally binding agreement between you ("you" or "user") and Fanify Technologies Private Limited, a company incorporated under the laws of India ("Dazzo", "we", "us", or "our"), governing your access to and use of the website, mobile applications, and related services operated under the brand Dazzo (collectively, the "Platform").
By accessing, browsing, registering on, or otherwise using the Platform, you agree to be bound by these Terms and our Privacy Policy, which is incorporated herein by reference. If you do not agree to these Terms, you must not access or use the Platform.
These Terms are published in accordance with the Information Technology Act, 2000, the rules made thereunder, and the Consumer Protection (E-Commerce) Rules, 2020, to the extent applicable.
2. Eligibility
You must be at least 18 years of age and capable of entering into a binding contract under the Indian Contract Act, 1872, to register on or use the Platform. If you are registering on behalf of a brand, business, or other entity, you represent that you have the authority to bind that entity to these Terms.
We reserve the right to refuse registration to, or terminate the account of, any person who we believe does not meet these eligibility requirements or has provided false or misleading information.
3. Description of the Platform
Dazzo is a creator commerce platform that connects social media creators with brands and businesses across categories, enabling creators to monetise their influence through affiliate links, sponsored content, and performance-based collaborations, supported by our analytics layer, dazzIQ. The Platform serves the following categories of users:
| User Type | Role on the Platform |
|---|---|
| Creator | An individual who registers to showcase products/services via affiliate links, participate in brand campaigns, and earn commissions or fees based on performance, subject to a minimum follower threshold determined by Dazzo from time to time. |
| Brand / Business User | An entity or individual that lists products, services, or campaigns on the Platform, engages Creators for promotion, and pays applicable fees or commissions. |
| Visitor | Any individual who accesses the Platform without registering an account, subject to the applicable portions of these Terms. |
Dazzo acts solely as a technology platform and facilitator connecting Creators and Brands. Dazzo is not a party to, and does not guarantee the performance of, any collaboration, campaign agreement, or transaction entered into between a Creator and a Brand, except to the extent expressly stated in these Terms.
4. Account Registration and Security
- You must provide accurate, current, and complete information during registration, including your name, contact details, and, where applicable, KYC and payout information.
- You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account.
- You must notify us immediately of any unauthorised use of your account or any other breach of security.
- We reserve the right to suspend or terminate accounts that contain inaccurate, fraudulent, or incomplete information.
5. Terms Applicable to Creators
If you register as a Creator on the Platform, the following additional terms apply:
- You must meet the minimum follower or audience threshold prescribed by Dazzo from time to time on your connected social media account(s) to be eligible to participate in brand campaigns.
- You are solely responsible for the content you create and publish in connection with any campaign, including compliance with the Consumer Protection (Endorsements Know-Hows) Guidelines, 2022, and applicable advertising standards, including clear disclosure of material connections (e.g., "#ad", "#sponsored") where you are compensated for a collaboration.
- You must provide accurate bank account, UPI, and other payout details, and complete any KYC verification required to receive payouts.
- Commission and payout amounts will be calculated based on the terms of the specific campaign or collaboration and will be reflected in your Dazzo dashboard and, where applicable, dazzIQ analytics.
- Dazzo reserves the right to withhold, adjust, or reverse a payout in cases of fraud, fake engagement, policy violations, or a successful dispute raised by a Brand.
- You retain ownership of the original content you create, but you grant Dazzo and the relevant Brand a non-exclusive, royalty-free, worldwide licence to use, reproduce, and display such content for the purposes of the applicable campaign, as further agreed between you and the Brand.
6. Terms Applicable to Brands and Business Users
- You are responsible for ensuring that campaign briefs, product claims, and marketing materials provided to Creators are accurate, lawful, and comply with applicable advertising and consumer protection laws.
- You agree to pay all commissions, fees, and charges applicable to campaigns run through the Platform in accordance with the payment terms communicated at the time of onboarding or campaign creation.
- You shall not use any Creator's content, likeness, or personal data beyond the scope agreed for the specific campaign without the Creator's separate written consent.
- You are responsible for honouring the commercial terms agreed with Creators through the Platform, including timely approval of content and release of payments due.
7. Payments, Fees, and Taxes
Dazzo may charge Brands a platform fee, subscription fee, or commission for use of the Platform and its features, including dazzIQ, as communicated at the time of onboarding or through applicable pricing plans. Creator payouts are processed as direct bank transfers and are not issued in the form of gift cards or store credit.
All fees are exclusive of applicable taxes unless stated otherwise, and users are responsible for their own tax obligations, including income tax and GST, arising from their use of the Platform. Dazzo may deduct tax at source (TDS) from Creator payouts where required under applicable law and will provide relevant statements for tax filing purposes.
8. Prohibited Conduct
You agree not to:
- Use the Platform for any unlawful purpose or in violation of any applicable law or regulation.
- Engage in fake engagement, bot-driven followers, click fraud, or any activity intended to artificially inflate performance metrics.
- Circumvent the Platform to transact directly with a Brand or Creator introduced through Dazzo in order to avoid applicable fees, during the term of an active campaign and for a reasonable period thereafter.
- Upload or transmit content that is defamatory, obscene, infringing, or otherwise unlawful, or that violates any third party's rights.
- Reverse-engineer, scrape, or attempt to gain unauthorised access to the Platform, its data, or its underlying systems, including dazzIQ.
- Impersonate any person or entity, or misrepresent your affiliation with any person or entity.
9. Intellectual Property
The Platform, including its name, logo, "Dazzo" and "dazzIQ" marks, design, software, and all content created by Dazzo (excluding user-generated content), is the exclusive property of Fanify Technologies Private Limited and is protected under applicable intellectual property laws. Nothing in these Terms grants you any right or licence to use Dazzo's trademarks, logos, or brand assets without our prior written consent.
You retain ownership of content you upload to the Platform, subject to the licences described in Section 5 and any campaign-specific agreements entered into with a Brand.
10. Third-Party Links and Services
The Platform may contain links to third-party websites, social media platforms, or payment processors that are not owned or controlled by Dazzo. We are not responsible for the content, privacy practices, or terms of use of any third-party service, and your use of such services is at your own risk.
11. Disclaimers
The Platform is provided on an "as is" and "as available" basis, without warranties of any kind, whether express or implied, including warranties of merchantability, fitness for a particular purpose, or non-infringement. Dazzo does not guarantee that any Creator will be selected for a campaign, that any campaign will achieve a particular result, or that the Platform will be uninterrupted, error-free, or secure at all times.
Dazzo is not responsible for the quality, safety, legality, or accuracy of any product, service, or claim made by a Brand, or for the conduct, content, or performance of any Creator.
12. Limitation of Liability
To the maximum extent permitted under applicable law, Fanify Technologies Private Limited, its directors, officers, employees, and affiliates shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including loss of profits, revenue, data, or goodwill, arising out of or in connection with your use of the Platform.
Our aggregate liability arising out of or relating to these Terms or your use of the Platform shall not exceed the total fees paid by you to Dazzo in the six (6) months preceding the event giving rise to the claim, or INR 10,000, whichever is lower.
13. Indemnification
You agree to indemnify and hold harmless Fanify Technologies Private Limited and its directors, officers, employees, and affiliates from and against any claims, liabilities, damages, losses, and expenses, including reasonable legal fees, arising out of or in connection with your breach of these Terms, your violation of any law, or your infringement of any third-party rights.
14. Suspension and Termination
We may suspend or terminate your access to the Platform, with or without notice, if we reasonably believe you have violated these Terms, engaged in fraudulent or harmful conduct, or if required to do so by law. You may deactivate your account at any time by writing to us, subject to settlement of any pending payouts, fees, or disputes.
Sections relating to intellectual property, disclaimers, limitation of liability, indemnification, and governing law shall survive termination of these Terms.
15. Grievance Redressal
In accordance with the Information Technology Act, 2000 and rules made thereunder, any complaints or concerns regarding the Platform or these Terms may be directed to our Grievance Officer at the details below. We will acknowledge complaints and aim to resolve them within the timelines prescribed under applicable law.
Grievance Officer
Fanify Technologies Private Limited
Email: support@dazzo.in
16. Governing Law and Dispute Resolution
These Terms shall be governed by and construed in accordance with the laws of India. Any dispute arising out of or in connection with these Terms shall first be attempted to be resolved amicably through good-faith discussions. If unresolved within thirty (30) days, the dispute shall be referred to arbitration under the Arbitration and Conciliation Act, 1996, to be conducted by a sole arbitrator appointed mutually by the parties, with the seat and venue of arbitration in Delhi, India, and the proceedings conducted in English.
Subject to the arbitration agreement above, the courts at Delhi, India shall have exclusive jurisdiction over any matters not subject to arbitration.
17. Changes to these Terms
We may revise these Terms from time to time to reflect changes in our services, legal requirements, or business practices. We will notify you of material changes through the Platform or by email, and the "Last Updated" date above will reflect the most recent revision. Your continued use of the Platform after such changes take effect constitutes your acceptance of the revised Terms.
18. Miscellaneous
- Entire Agreement: These Terms, together with our Privacy Policy and any campaign-specific agreements, constitute the entire agreement between you and Dazzo regarding your use of the Platform.
- Severability: If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.
- Waiver: Our failure to enforce any provision of these Terms shall not be deemed a waiver of such provision.
- Assignment: You may not assign or transfer your rights under these Terms without our prior written consent. Dazzo may assign these Terms in connection with a merger, acquisition, or sale of assets.
- Notices: Any notices under these Terms shall be sent to the contact details provided at registration or to support@dazzo.in.
19. Contact Us
If you have any questions about these Terms of Use, please write to us at support@dazzo.in or through the support section of the Platform.